Monday, September 5

Something to cheer up your Monday

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After graduating from art school, the French designer and entrepreneur Zoe de Las Cases set up shop in Paris and online. Her products are whimsical creations - all inspired by her unconventional childhood in the beautiful Aubrac region of France. 

Zoe draws upon these memories, vintage photographs and domestic imagery from the 1950s. She picks up old photographs of nostalgic scenes - smiling children on a beach holiday, three serious sisters on a picnic, a pensive housewife pegging out her laundry - then adds splashes of bright colour and pattern to the monochrome prints to give them a modern twist before printing the designs onto cushions. The results are kitsch and fabulous. 

It's a strange but fun mix and very original; offerings include miniature cardboard kitchen kits, cushions in the shape of colanders and fox masks. She's not afraid to break the rules. Her cushions are irregularly shaped, as if a child has cut around the outlines of the people with a pair of scissors. 

The poster collection at Zoe de Las Cases is a delight, too, and as totally bonkers as the rest of the shop. In most of the collage-like prints, colourful pigeons perch on children's heads. It's crazy and bizarre, but I love the playfulness and fun she brings to her products.

View more of Zoe's wacky products here.

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